The ever-booming US Gaming Market: Case Study

Case Study Apr 10, 2022

The United States of America has always been on the top, be it the regular sports and games and now in the Esports industry too. The US has adopted gaming platforms such as Esports which has given a considerable boost to the gaming industry and the overall economy of the country too. The USA already has one of the most advanced technologies in the world and that plays a very important role when it comes to gaming in this era. The increase in the use of technologies such as AR, VR, and cloud Gaming has paved a new path for the gaming industry in the USA. In this blog, we'll take a detailed look at the USA's gaming market and how it has grown rapidly in the past few years.

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(Credits to The Conversation)

Overview

The North American gaming market was valued at USD 42.83 billion in 2020. The Video Gaming Industry is now estimated to be worth $178.73 Billion in 2021, which is an increase of 14.4% from 2020. This has made the USA one of the biggest Global ESports markets. The rise in the people of the region's affordability and the strong economic backbone coupled with the latest technologies drive the growth of the market. The numbers are enough to give an idea about the growing craze of Esports and Gaming. The US Gaming industry is providing livelihood to so many people in the country. It provides a stable job to nearly two million Americans and generates billions of dollars in tax revenues.

The gaming industry continues to be an influential economic engine and a dynamic job creator. Gaming helps more immediate jobs than in other industries such as plastics manufacturing, or the motion picture and sound recording industry.

Not just gaming but other professions in the gaming world such as streaming is also taking a big leap with the increase in the number of streamers every coming day. The tech industry is looking for ways to make video game streaming as natural as streaming a song on Spotify or a movie on Netflix. Imagine this happening, wouldn't that be really exciting? Listening to game streams just like music? One can only wonder about the wonders of technology.

As per esports.net:

Of course, the USA was never going to miss out on a chance to provide some of the best Esports stars in the world. From multi-millionaire celebrity Fortnite gamer “Ninja” to “Sneaky” and his incredible achievements as a League of Legends player. The USA has given us some spectacular gamers.

As everyone knows, Dota 2 provides some of the biggest earning Esports stars, and it’s interesting to see just how many US gamers like UNIVERSE, ppd, and Fear have crept up the highest earnings list in recent times. Then, there’s Bugha, who stole the title of highest-earning US player record in 2019 with his Fortnite World Cup Solo win.

While the USA seems to have all the most significant titles to date, the region doesn’t always have the best environment for an Esports nurturing site. Evil Geniuses often ventured to Europe for bootcamps knowingly, they will have stronger rivals to spar with. Regardless, if you’re ever in a debate about which country has the best gamers, then USA ranks high on the list

Statistics

The US Gaming Market has taken a boom in the past few years. Let us take a look at some of the most interesting statistics that'll prove the worth of the USA Esports industry.

As per Statista:

  • There are more than 2.7 billion gamers worldwide.
  • 48% of gaming studios work on VR/AR games.
  • Every day 25 new games are released on Steam.
  • The global gaming industry will grow at a CAGR of 12% between 2020-2025.
  • The mobile games industry could be worth $169.7 billion by the end of 2025.
  • Dota 2 players received over $177 million in tournament prizes.
  • 45% of US gamers are women.
  • League of Legends is the most popular game.

The most important thing about the US Gaming Market is the number of women gamers. We usually don't see a lot of women in this industry but this gives a lot of hope in a better direction.

Video game creation has become increasingly complex, and the cost of creating a game to run on one of the major consoles has risen with this greater complexity. It was once unthinkable to sink millions into development costs, but games today can cost tens and even hundreds of millions. This has pushed game development into Hollywood movie territory in terms of production and marketing costs.

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(Credits to Grand View Research)

This blog throws detailed light on the US gaming market and how it has evolved in the past few years. We've covered some more gaming markets in some of our other blogs. Head to Tournafest's website to read more about some other gaming markets in the Esports industry.

If you enjoyed reading this blog, you might also like to read about other blogs from Tournafest from varying genres of the gaming industry.

Sweden Gaming Market Case Study
How did a country with a population of just 1.04 crores become one of the best Global Esports Markets? A country famous for its abundant forests and lakes, a nation of keen recyclers, hikers, and Fika takers, and popularly called the Pop Music Capital of the World also has

If you enjoy playing video games, you might want to download the Tournafest app from Google Play or the App Store to compete in Esports Tournaments and Scrims for games such as BGMI, Free Fire MAX, and Call of Duty and win exciting prizes! You may also organize tournaments and fetch unmatched perks.

Stay tuned for more and we will see you later!

Until next time,

#liveitforgaming

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